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Digital Product
DataSport is a digital ecosystem powering Europe’s leading sports events.
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DATASPORT is a digital ecosystem designed to manage and enhance every stage of sports event organization. Created for event managers, organizers, and athletes, the platform unites registration, event management, CRM, and analytics into one cohesive experience. DataSport connects participants from across Europe.
DataSport AG
DataSport is shaping the future of sports event management across Europe.
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Measuring
Our Success
- AI Coach — From Concept to MVP in Six Months
Through multiple UX iterations and rapid prototyping, we transformed early hypotheses into a fully functional AI-powered training assistant. The app now adapts to user progress and provides personalized workout recommendations.
- Unified Design System Across 4 Platforms
We developed a scalable, brand-aligned design system that ties together all DataSport products — creating visual and functional consistency across mobile and web experiences.
- Revitalized Brand Identity
For the first time in 20 years, DataSport introduced a refreshed design language — clean, dynamic, and athlete-focused — positioning the brand as a technology leader in European sports management.
- Collaborative & Efficient Delivery
Working closely with product owners, business developers, and engineering teams, the complete design and UX delivery for the first product (AI Coach) was achieved in under six months, setting the standard for future launches.
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DataSport AG
Discovery Phase
The research phase focused on understanding how athletes, organizers, and spectators interact with sports events digitally. By mapping user journeys and identifying workflow bottlenecks, we defined clear priorities for improving registration flow, event management, and data visualization.
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What we did...
Digital
Product
Design
Discovery Phase
Website Design
Product Design
Branding Redesign
Status
Support
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